natural & organic beauty brand directory
Discover 40+ natural, organic, low-tox & “clean” beauty brands.
Everything you see on this page is something I’ve personally used and can recommend as they all have high ingredient standards.
If you’re new to choosing cleaner beauty, it can be overwhelming to navigate the brands available online and in stores to find the best choices. I’ve put together this list of natural and organic beauty brands as a reference for you! It’s not an exhaustive list, however these are all brands that I have personally used and can recommend as they all have high standards when it comes to ingredients.
Think of this as your starting point for brand ideas, but I totally recommend learning how to read beauty ingredient labels and figuring out your own beauty product philosophy – remember there’s no set definition of clean beauty! Check out this list of toxic cosmetic ingredients to avoid.
Here you’ll find an A-Z list of brands that I personally use, along with brands broken down by product category.
I’ve reviewed products from most of these brands on the blog before, so feel free to use the search box (at the top of the page or in the sidebar) to find the reviews if there’s a particular brand you’re curious about!
You might also want to check out my 5 Tips for making the switch to cleaner beauty, the difference between natural & organic beauty brands, and my guide for where to shop natural & organic beauty for online retailers.
Please note: This page is updated regularly. Some (but not all!) links on this page are affiliate links, which means I might receive a small commission on any purchases made, at no additional cost to you. For more info, you can read my disclosure policy.
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Brand of the month
If you’re not already using organic period products, this is your reminder to make the switch! It’s extra important to avoid synthetic materials in this area!
TOTM tampons, pads and liners are made with 100% organic cotton and is made without fragrance, dyes, artificial absorbents (SAP), chlorine bleach and PFAs.
My top product recommendations:
A-Z list of natural beauty brands
Natural & Organic Haircare Brands
A curated selection of some of my most used and recommended clean and green haircare brands.
Boucléme
>94% naturally derived.
Some organic ingredients
Briogeo
90-100% naturally derived.
Some organic ingredients
Evolve Beauty
Up to 100% naturally derived.
Some CosMOS Certified organic
Green People
Soil Association Certified organic ingredients
John Masters
70% or more organic contenT.
Some USDA Certified Organic
Rahua
organic & Wild-grown ingredients
The Body Deli
Fresh, Organic, Raw superfood ingredients
Yarok
Organic & Wild crafted ingredients
Natural & Organic Personal Care Brands
Natural & Organic Makeup Brands
These are some of the best performing clean, natural and organic cosmetic brands I’ve regularly used over the past decade and highly recommend.
100% Pure
natural ingredients.
Plant-based pigments
Alima Pure
naturaL Mineral makeup.
Refillable compacts
Ere Perez
Clean Ingredients.
Mostly Vegan
Hynt Beauty
Natural & organic ingredients
Mostly vegan
INIKA Organic
100% Natural ingredients Certified organic & Vegan
Kjaer Weis
Certified organic.
refillable packaging
Lily Lolo
Clean Mineral Makeup
Mostly Vegan
RMS Beauty
Clean makeup & skincare
organic ingredients
Natural & Organic Skincare Brands
Natural & Organic Mama, Pregnancy and Baby
Safe products are all the more important during pregnancy! These are the natural, clean brands I personally use during pregnancy and use on my two children.
Pai Skincare
Stretch mark oil & Cream
70-98% Organic
Neal’s Yard Remedies
Soil Association Certified organic ingredients
Weleda
Pregnancy & Baby range
organic Ingredients
Nom Nom
Stretch butter & Baby OiL organic ingredients
Natural & Clean Beauty Subscription Boxes
- UK (ships Worldwide)
LoveLula- Naturisimo Discovery Boxes
- UK Only
Pure Natural Box- The Natural Beauty Box
The Natural Wellness Box
- USA (SHIPS WORLDWIDE)
- Beauty Heroes
- Boxwalla
Clean Beauty Box- Petit Vour
- USA only
- The Detox Box
looking for online stores/retailers?
Discover some of my favourite places to shop for clean and green, natural, non-toxic beauty and lifestyle.